Hi, I'm Chase

You look great today



I’m a classically trained marketer with full stack tendencies.  Experience in: product, speaking, alliances/channel, content and it’s strategy, social, events, emails galore, ad campaigns, web & graphic design, front-end development and photography.

Currently I’m the Head of Product and Alliances Marketing at Cloud Elements where we unify the world of APIs.  I help generate thought leadership for our customers, sales teams and partners as frequent blogger and speaker.  Before that I ran Global Developer Marketing at CA Technologies defining our tone, presence and supporting some amazing developers and speakers.  Previously I was at Rally Software (acquired by CA) where we went from a 120 people to 12,000 while experiencing growth funding rounds D & E, an IPO, acquisition and some awesome people along the way.

I’m a Colorado native that barely goes to the mountains but will brew and judge beers.  Husband and father that will try to golf, run just enough to be a triathlete and purveyor of doughnuts.

Probabaly Correct

Average Caffiene Mg
Lost Golf Balls
Beers Judged


    Customer facing Go To Market lead providing consultative marketing with white-labeled assets for new customers.  Produced a consistent supply of product content across all customer facing mediums for 3 different business lines, frequent blogger & speaker.  Conducted and maintained in-depth competitive intelligence to support ongoing sales cycles and future product builds.  Supported analyst relations through briefings and submissions.

      Led GTM activities tied to CA developer products and partnering with CA Accelerator products across North America, EMEA and APAC.  Organized CA's brand presence across a blend of major industry conferences and regional language based conferences.  Rolled out developer.ca.com, CA's developer Twitter handle and made sure our documentation was as good as our memes.

        Maintained customer relationships with our largest accounts during the acquisition and transition stage to CA Technologies.  Ran customer marketing and field lead generation activities for every region east of the Mississippi.  Continued to drive adoption of Rally (now CA Agile Central) and Flowdock (CA Flowdock) while leading the rebranding of customer web assets and collateral.

          A part of the customer advocacy team, I work with some of our largest clients in high touch events and communications to facilitate advocacy with in our accounts.  We helped customers run their own Hackathons focusing on innovations as well as pairing Hackathons in which our engineers pair with customers to extend the platform. In addition I helped facilitate the onsite experience our customers have when attending our larger corporate planning ceremonies from Big Room Planning, Quarterly Steering and Annual Planning.

            • Created end to end customer experiences with the brand through in-person events, live webinars and electronic content.
            • Reported key metrics of success through CRM and drove acquisition with email & social campaigns
            • Constantly optimized lead flow within fixed budget
            • Liaison with sales managers to create and implement regional events to educate customers

            Century List

            Century List

            If you had a 100 years to live, what 100 things would you do in your lifetime?  Here are mine.

            Century Goals Completed

            Multi-Step: Visit 30 Countries
            Multi-Step: 50 States + DC Visited
            Mulit-Step: 1000 Books Read

            Completed: 2013


            Born 11/4/2015

            Completed: 2009

            Completed: May 26th 2012

            Completed: 2008

            Completed: 2012

            Completed: 2014

            Completed: 2005

            Completed: 2011

            Completed: 2008 Perugia, Italy

            Completed: 2008 Perugia, Italy

            Completed: 2014 Denver, CO

            Completed: 2005

            Completed: 2009

            Completed: 2008 President Barack Obama

            Completed: 2013

            Completed: 2008 and 2014 both from Munich Germany

            Completed: 2009 Boulder, CO

            Completed: 2013

            Completed: 2006

            Completed: 2010

            Completed: 2005

            Completed: 2015

            Completed: 2013 S Corporation of Craft Boom Corp.  Shut down 2015.

            Completed: 2017 Summer Class – Emphasis in Business Strategy

            1. Zen and the Art of Motorcycle Maintenance by Robert Pirsig
            2. Blue Ocean Strategy by Chan Kim
            3. The Pumpkin Plan by Mike Michalowicz
            4. The Will Power Instinct by Kelly McGonigal
            5. The First 20 Hours by Josh Kaufman
            6. The Art of the Start by Guy Kawasaki
            7. Getting Things Done by David Allen
            8. Contagious by Jonah Berger
            9. The Power of Habit by Charles Duhigg
            10. The Start Up of You by Reid Hoffman
            11. To Sell is Human by Daniel Pink
            12. Pickwick Papers by Charles Dickens
            13. Tale of Two Cities by Charles Dickens
            14. Sherlock Holmes by Conon O’Doyle
            15. The Prince by Machiavelli
            16. 1984 by George Orwell
            17. Alice and Wonderland by Lewis Carroll
            18. The Oddessy by Homer
            19. Gilgamesh by Unknown
            20. Diary by Chuck Palahniuk
            21. Fight Club by Chuck Palahniuk
            22. Decisive by Chip and Dan Heath
            23. Mastery by Robert Greene
            24. The Art of Seduction by Robert Greene
            25. The 48 Laws of Power by Robert Greene
            26. Lets Explore Diabetes by David Sadaris
            27. The Toa of Pooh by Benjamin Hoff
            28. The 4 Hour Work Week by Tim Ferris
            29. The 4 Hour Body by Tim Ferris
            30. The 4 Hour Chef by Tim Ferris
            31. The Fountain Head by Ayn Rand
            32. Atlas Shrugged by Ayn Rand
            33. How to Win Friends and Influence Peopl by Dale Carnigie
            34. Thinking Fast and Slow by Daniel Kahneman
            35. Moonwalking with Einstien by Joshua Foer
            36. The Girl with the Dragon Tattoo by Stieg Larson
            37. Glimmer by Warren Berger
            38. Little Bets by Peter Sims
            39. Linchpin by Seth Godin
            40. Poke the Box by Seth Godin
            41. Sway by Rom Brafman
            42. Start with Why by Simon Sinek
            43. Dress Your Family in Courderory by David Sedaris
            44. The Time Machine by Orson Wells
            45. War of the Worlds by Orson Wells
            46. Freedom by Johnathon Franzen
            47. Bossypants by Tina Fey
            48. Murphys Law by Arthur Bloch
            49. Operating Manual for Spaceship Earth by Buckminster Fuller
            50. Thr Truth About Negotiation by Leigh Thompson
            51. The Sun Also Rises by Ernest Hemmingway
            52. Call to Arms by Ernist Hemmingway
            53. Doomed by Chuck Palahniuk
            54. Fooled by Randomness by Nassim Taleb
            55. The Black Swan by Nassim Taleb
            56. The Strategic Designer by Holstom
            57. To Kill A Mockingbird by Harper Lee
            58. The Great Gatsby by Scott Fitzgerald
            59. Romeo and Juliet by Shakespear
            60. Of Mice and Men by Steinbeck
            61. The Adventures of Huckleberry Finn by Mark Twain
            62. Frankenstein by Shelly
            63. The Count of Monte Cristo by Alexander Dumas
            64. Great Expectations by Charles Dickens
            65. Treasure Island by Robert Louis Stevenson
            66. The Illiad by Homer
            67. The Hobit by J.R.R. Tolkien
            68. Candide by Voltaire
            69. Anna Karina by Fyodor Dostoyevsky
            70. Siddartha by Hesse
            71. The Lion, Witch and The Wardrobe by C.S. Lewis
            72. Inferno by Dante Alighieri
            73. Anthem by Ayn Rand
            74. Harry Potter and Socerers Stone by J.K. Rowling
            75. Harry Potter and the Chamber of Secrets by J.K. Rowling
            76. Harry Potter and the Prisoner of Azkaban by J.K. Rowling
            77. Harry Potter and Goblet of Fire by J.K. Rowling
            78. Harry Potter and the Half Blood Prince by J.K. Rowling
            79. Harry Potter and the Deathly Hallows by J.K. Rowling
            80. Harry Potter and the Order of Phoenix by J.K. Rowling
            81. Tuck Everlasting by Babbit
            82. Catch 22 by Heller
            83. The Bible
            84. The Tao
            85. The Art of War by Sun Tzu
            86. Democratizing Innovation by Eric von Hippel
            87. Damned by Chuck Palahniuk
            88. Art of Money Getting Or, Golden Rules for Making Money byP. T. (Phineas Taylor) Barnum
            89. Designing for Growth: A Design Thinking Toolkit for Managers by Tim Ogilvie, Jeanne Liedtka
            90. The Entrepreneur’s Guide to Customer Development by Brant Cooper, Patrick Vlaskovits
            91. Mastering the Rockefeller Habits by Verne Harnish
            92. A Practical Guide to Self-Hypnosis by Melvin Powers
            93. Start Something That Matters by Blake Mycoskie
            94. Brad Feld’s Burning Entrepreneur
            95. The Phoenix Project by Gene Kim
            96. Do More Faster by Brad Feld
            97. Good to Great by Jim Collins
            98. Brewing up a Business by Sam Calogonge
            99. What the Dog Saw by malcom Gladwell
            100. Tipping Point by Malcom Gladwell
            101. Blink by Malcom Gladwell
            102. Outliers by Malcom Gladwell
            103. Drive by Daniel Pink
            104. Made to Stick by Chip and Dan Heath
            105. Switch by Chip and Dan Heath
            106. Freakonomics by Levitt
            107. Me Talk Pretty One Day by David Sadaris
            108. The Lean Start Up by Eric Ries
            109. When You are Engulfed in Flames by David Sedaris
            110. Crush It! by Vaynerchuk
            111. The Art of Shaving by Zaoui
            112. Sparks of Genius by Root
            113. Business Model Generation by Osterwalder
            114. Business Model You by Osterwalder
            115. Without Their Permission by Alexis Ohanian
            116. Rant by Chuck Palahniuk
            117. Invisible Monsters by Chuck Palahniuk
            118. Pygmy by Chuck Palahniuk
            119. Snuff by by Chuck Palahniuk
            120. Choke by Chuck Palahniuk
            121. Lullaby by Chuck Palahniuk
            122. Survivor by Chuck Palahniuk
            123. The Happiness Advantage by Shawn Achor
            124. Zen Pencils by Aung Than
            125. Mayo Clinic Guide to Pregnancy
            126. Welcome to your Child’s Brain by Sandra Aamodt, Sam Wang
            127. Practical Management Science by Albright
            128. Economics for Managers by Farnham
            129. The Art of Thinking Clearly by Rolf Dobbelli
            130. Zero to One by Peter Theil
            131. Get Up Stay Up Graffiti
            132. Money Guide 2015 by Jonathan Clements
            133. The art of thinking clearly
            134. Zero to One by Peter Theil
            135. how to read a book
            136. Get up Stay Up
            137. The hard thing about hard things by Ben Harrowitz
            138. Mid Century Ads Collection
            139. Rare teachings of Napoleon Hill
            140. Money Pizza Respect by @Fat Jewish
            141. Growth Hacker Marketing
            142. Make something up by Chuck Phalanuik
            143. Strategic Management by Pearce & Robinson
            144. Do the work by Steven Pressfield
            145. International Entrepreneurship by Manuel Shapiro
            146. Antifragile by Nassim Taleb
            147. The Decision Book by Krogerus & Tschappler
            148. Illustrated Gonzo life of Hunter S Thompson
            149. Disciplined Entrepreneurship by Bill Ault
            150. Success Built to Last by Porras
            151. What the best CEOs Know by Jeffery Krames
            152. Money by Tony Robbins
            153. Peace between the sheets Maria Robinson
            154. Organizational Theory and Change by Jones
            155. Book of Awesome by Fakegrimlock
            156. The terrible wonderful reasons I run long distances by Oatmeal
            157. The art of witty banter by Patrick King
            158. Radical Candor by Kim Scott
            159. Food Fights and Culture Wars by Dan Nealon
            160. Managing Human Resources by Wayne Casio
            161. The Dark History of CyberWars
            1. Mexico
            2. Canada
            3. Caribbean Islands
            4. Italy
            5. France
            6. Germany
            7. Portugal
            8. Poland
            9. Spain
            10. Netherlands
            11. Czech Republic
            12. Belgium
            13. England
            14. Ireland
            15. Hungary
            16. Luxemburg
            17. Turkey
            18. Switzerland
            19. Austria
            20. Dominican Republic
            21. Iceland
            22. Sweden
            1. Colorado
            2. California
            3. South Dakota
            4. Tennessee
            5. Texas
            6. Arizona
            7. New Mexico
            8. Massachusetts
            9. New York
            10. New Jersey
            11. Pennsylvania
            12. Indiana
            13. Nebraska
            14. Kansas
            15. Illinois
            16. Nevada
            17. Louisiana
            18. Florida
            19. North Carolina
            20. South Carolina
            21. Georgia
            22. Virginia
            23. District of Columbia
            24. Hawaii
            25. Connecticut
            26. Oregon
            27. Washington
            28. Missouri
            29. Kentucky
            30. Maryland
            31. Wyoming